What is dwell time ?
Dwell time is the actual length of time that a visitor spends on a page before returning to the Search engine result page.
Bounce rate
Bounce rate measures the percentage of visitors who view a single page on your website and leave without interacting further.
What are Google’s algorithms ?
Google’s algorithms are a complex system that is used by Google to deliver web pages ranked by relevance on its search engine result page (SERP).
Google top 6 algorithms
- Page rank algorithm
- Panda
- Penguin
- Hummingbird
- Rank brain
- Page experience update
Page rank algorithm
page rank algorithm updated on 9 January 1998. It was launched by Larry page who was the inventor Google founder.it is a mathematical process that google used to rank pages in search resultsGoogle Panda
Google panda
Google Panda was launched on 24 February 2011.
Initially, Panda was a filter rather than a part of Google’s core algorithm. However, in January 2016, it was officially incorporated into the ranking algorithm
. This does not mean that panda is not apply to search results in real time https://www.searchenginejournal.com/google-algorithm-history/panda-update/
Google penguin
Google launched Penguin on April 24, 2012. Between 2012 and 2016, it evolved through 10 document updates, acting as a filter. It targeted two key points during this period, specifically focusing on these areas.
- Link schemes :- the development , acquisition or purchases of backlinks from low quality or unrelated websites.
- Keyword stuffing :- populating a website with a large number of keywords or repetitions of keywords in an attempt to manipulate rank
Keyword stuffing Google hummingbird :- google hummingbird was launched on 20 august 2013.It did not appear to have drastic negative impacts on the general web like pandas & penguins.
Google Rank brain algorithm
google Rank brain algorithm updates was confirmed by google on 26 October 2015.
Rank Brain was the third most important ranking signal, coming after links and content
Rank brain is a machine learning (AI) algorithm.
Page experience update
Google confirmed the Page Experience update in June 2021. This update can impact site rankings in search results. You can optimize all pages on your site for mobile search and improve their load speeds to enhance the user experience.
